How Should You Handle Interviewing at New Companies While Still Employed

When going on a job interview, there are many things that call for your attention. From your grooming and dressing to your confidence and qualifications, everything holds some value. So, if you are interviewing for a new company but hold another position at a different company, here is what you have to be concerned about.

. Experience- The experience that you have gained working in the company should be relevant to the job profile for which you are applying. In case, you feel like changing fields, make sure you are qualified for the post you are applying for. Also, a change from one field to another may require learning some new skill. You should possess it before applying for a position that requires such a thing.

. Qualification- When you are applying for a better job while still holding a position, chances are you need to be more qualified in order to get the superior post. Check up the qualifications needed and flaunt them on your resume if you have them.

. Honesty- This is very essential when you are applying for a job while holding a position with another company. Be truthful about the remuneration you are getting and the notice period if any. Several companies also have policies regarding probation period and if you quit the company before the period is over, you have to pay a bond amount. Do tell your new employers about the bond amount is such a thing exists. The company that you are interviewing for should get to know when you can actually resign and join their organization. Also, be clear about the expectations that you have from your new job, position and organization.

. Reasons- Without a doubt, the people interviewing you will ask you why you want to quit your old job and take up this new one. Be sure to say that you aim for something better all the time. Do not start badmouthing your previous employers and complain about working conditions and pressure. Instead, emphasize that you always love a challenge and that is why you want to take up this new job. You can always come up with some other genuine reason without having to slander your employers or anyone for that matter.

Overall, the key here is to be honest, but persuasive. Their is a fine line here, and you never want to put yourself in a position that can be compromising at some point.

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When Naming a New Company Or New Product, Deliberately Look For and Avoid Pitfalls

Most of the time, business owners and organizational marketers simply look for a new company name or new product name that seems to get the job done. This is the second most common mistake made when naming a new company or a new product.

At best it’s unwise and at worst it’s disastrous not to take the time to think about possible shortcomings of the name settled on. Instead, those shortcomings emerge over time, costing the companies dearly in sales and opportunities. Sometimes the name problems require an expensive rebranding overhaul.

It’s far more cost-effective to name your product or service properly in the first go. Use this checklist to identify hidden pitfalls of some names so they don’t blindside you.

1. Are you using meaning elements that are obscure or unknown to your target market? For example, an Australian company hired my firm to rename their business communication product when they were expanding to the U.S. because the name they’d chosen wasn’t familiar to American office workers. Words that are everyday terms in Great Britain and Australia but not in the U.S. include “whinge” (for whining) “redundant” (for unemployed) and “turnover” (for annual sales).

An unfortunate mismatch between meaning and market can also rear its head because business owners misjudge the level of sophistication of potential customers. A software company, for instance, was taken aback to learn that small businesses didn’t generally know that the initials “CRM” in their product name stood for “customer relationship management.” Likewise, a wine shop named Terroir to Taste, using a French term that wine aficionados know, didn’t attract casual wine shoppers because they mistook “terroir” for “terror.”

2. Is a name or part of it difficult to pronounce? In my childhood, I discovered that my last name, Yudkin, was hard to say for some people, but as an adult, I’m unendingly surprised how often my first name, Marcia, causes people to hesitate or stumble. According to, “Marcia” is the 433rd most popular first name in the United States, with 138,091 American residents having it. This shows that a word or name you believe is familiar to people may not be.

According to studies by researchers at the University of Michigan, when people have trouble pronouncing a product name or business name, they consider it to be risky. Researchers at Princeton University discovered that companies with hard-to-pronounce names even performed less well in the stock market than those that sat easily on the tongue. So try out your proposed new company or product name on a broad cross-section of people to make certain most can pronounce it easily.

3. Can your name pass the telephone test? By that I mean, if you answer the phone saying your company name, would a caller who didn’t already know the name be able to hear it correctly? Some company names are so baffling out of context that people can’t sort out the sounds into something that makes sense to them. Someone once told me that when I reeled off the name of my publicity book, they heard it as 6 Debts to Free Publicity instead of 6 Steps. I learned to pause an extra millisecond after “six” to get the name across, but many company names are not salvageable in that way.

Don’t let your excitement about a new company or product name carry the day. Consider it from a variety of angles and get feedback from folks in your target audience before committing yourself to a name you’re going to promote like crazy in the marketplace.

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Setting Up a New Company With Companies House

Many people looking to set up a new Ltd Company of their own struggle in knowing how to go about doing so. Advice from all directions starts to come at you and it’s hard to understand the correct procedure or know if setting up a Ltd Company in the UK would be the best move for you. In reality, the facts of a basic company set up are very straight forward. In order to set up a brand new Ltd Company it must always be approved through Companies House, as any Ltd Company must be accepted by the government. Companies House is ran solely by the government. Any person wishing to set up a Ltd company may go directly to Companies House or use a company formations agent to do this on their behalf. For the time being, I’ll discuss the necessary route taken if one were looking to set up their own Ltd Company directly.

Firstly, you must first think of a name which you would like to call your company, this could be any name of your choice, but you can only register that name providing nobody else has registered it beforehand. Only one Company name may be on the index at any one time. You can check your name is available by visiting their website and then once you have decided on an original name you may proceed with your application.

The first form that needs to be completed is the IN01 form, signed by each director. You may be the only director of your company should you so wish or you can have a maximum of four directors for any one company at a time. (Any director must be aged 16 or over). It used to be compulsory to have a company secretary, but this rule was abolished in 2009 and now having a company secretary is to the directors discretion.

This form will ask for personal attributes and details of the directors, including the registered office address of their new company. The registered office address must be a UK address but there is no reason why a director could not be resident outside of the UK. You must then go about forming your Memorandum and Articles of Association. These are the official documents which contain all of the relevant details about your new company. A model of these can be found on the Companies House website or alternatively you may purchase them from a legal stationers or even a formation agent.

After posting these necessary details to Companies House the will process you application (there is a charge for this – currently standing at £20.00). They will then be able to send you a signed certificate of incorporation. There is a second charge for this which varies on which time service you opt for. Once your certificate is issued to you, your company will be officially ready to trade. You can use the above documents as proof of your company which will be essential when opening a business bank account linking to your new Ltd company name.

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